SEO stands for search engine optimization. It is optimizing online content on certain keywords and ranks the website in the top 10 of Google searches. It is all about impacting how visible your website is in a search engine in the organic results.
There are various types of SEO like:-
. Technical SEO
. On-Page SEO
. Off-page SEO
. White Hat SEO
. Black Hat SEO
. Grey Hat SEO
. Negative Hat SEO
-> Technical SEO:- It is the process of optimizing your website for Crawling and Indexing and with the help of the technical processes you can increase the visibility in search engines.
-> On-Page SEO:- It is the process of optimizing individual web pages in order to rank higher and earn relevant traffic on the search engine result. It is can be done directly within a website to rank higher in the search engine result. It is in the control means you can be optimized with your own. It includes the factor like keywords, content, page structure, internal linking, load time, etc.
-> Off-Page SEO:- It is the process of creating backlinks and these are not in our control. It is all about link building, social media, and local SEO.
-> White Hat SEO:- It is the process of increasing traffic to your site on the search engine result page. It is the legal process or in other words natural linking to the other website.
-> Black Hat SEO:- Cloaking, keyword stuffing, copying content from anyone's website, exchanging or trading links, buying links, hiding text, etc. these are the tactics if anyone can do in their website are penalized by Google and even ban their sites from appearing on the search results pages.
-> Negative Hat SEO:- Negative SEO can sometimes call black hat SEO. It includes the activities like bad blog comments, poor site speed, broken links, and images, not having an SSL certificate, poor/duplicate meta information, bad spelling/Grammar. Anyone can create hundreds or thousands of spammy links to your website by negative SEO.
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Easy to understand the SEO area.
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